We’re more than a label printer
We’re leading the way to a more vibrant future, one label at a time.
The uncompromising pursuit of a better future,
for the planet and people.
Our goal is for 100% of our customers to be using our most sustainable products. We know we can’t make that kind of sea change overnight, and that’s OK.
In our eyes, a more vibrant future is not built through trends or buzzwords, but by working with integrity to who we are and what we value as human beings. We’re in it for the long haul, committed to following our principles without compromise until one day we can look back and say we made a real difference.
Sustainability
Brook + Whittle Thoughts
As a leader in the packaging industry, Brook + Whittle constantly observes trends and new technologies. See some of the insights we’ve gained and applied to our products below.

The Hidden Cost of Colored PET: How EPR Is Reshaping Packaging Decisions
As Extended Producer Responsibility (EPR) legislation accelerates across the US, packaging decisions are no longer just about performance and shelf-appeal. They are increasingly tied to financial liability and the long-term

How VIC Cotton Company transformed a heritage product with custom flexible packaging
A legacy reimagined for the modern wellness market VIC Cotton Company traces its roots to post-World War II England, when gauze bandage manufacturers introduced exfoliating cotton washcloths as a simple,

Brook + Whittle Announces CEO Transition
GUILFORD, CT – February 10, 2026 – The Board of Directors announced the completion of a planned leadership transition at the company. On January 12th, Carl Will was announced as
Markets
For more than 20 years, we’ve provided pressure-sensitive labels, shrink sleeves, flexible packaging, and heat transfer labels to markets including premium beverage, home care, personal care, food, nutraceutical, wine, spirits, and craft beverage.
Today’s leading brands rely on us for practical, reliable solutions for their labeling needs.
Why Brook + Whittle
We’re challenging the old ways of working. While maintaining our consultative approach, we’re developing a wide range of flexible workflows to enhance your productivity and meet your changing business needs.
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